Bariatric Wisdom has a vibrant color scheme as a brand and it makes working with them on projects like this a lot of fun for our design team, and gives designers a lot of options when planning signage for them. Though color like this is so much fun and eye-catching, staying on brand is far more important to the success of your signage. As you will see on their website, the color scheme of the banners we made for them accurately represents the BW brand as a whole.
Getting yourself noticed amongst competition is the goal, but holding attention is the next step and if viewers find your advertisement to be disingenuous, or that they have been tricked by some sort of “bait and switch”, they are going to walk away. Make sure you aren’t just being flashy for the sake of being flashy.
Our team did a wonderful job of utilizing existing design elements to tell potential/current clientele what they needed to know about the company and it’s message with these banners. You can be big and bold within your companies brand and message, and having professionals like our design team help you do it will be sure to result in powerful advertising.